Inspired by Yaron Benjamin's blog post, Choosing the Right Tool for the Job (also on GovLoop) I'd like to start a list of what social media tools are good for various objectives. I have only a few to get things started, but hope other will add to the list.
- A blog is good for describing a specific issue and getting feedback on it.
- A wiki is good for creating a document as part of a team.
- Twitter is good for calling attention to new web content, blog posts, etc.
- Twitter is good for asking for help: information requests
Comments (1)
Matt Moore said
at 7:56 am on Oct 9, 2009
If you have not seen it already, check out the UK's Twitter strategy doc. I disagree with some of it (like automatically following everyone who follows you since it is good etiquette), but a lot of good ideas: http://blogs.cabinetoffice.gov.uk/digitalengagement/post/2009/07/21/Template-Twitter-strategy-for-Government-Departments.aspx
A problem with using Twitter in a corporate environment is too often it is a glorified RSS feed. The strength of it is sharing and RTing. In the UK doc, they state Twitter should be used to RT tweet of legitimate subject matter experts. The optics/politics need to be managed, but the Health Departmentm could RT something about H1N1 that is wants to get the word out on.
An issue they raise
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