This is the outline for a basic EPA webinar about blogs, targeted to government staff unfamiliar with the tool. Please edit to help us better flesh out the outline.
You'll need to get a free account on this wiki; it's open to anyone, inside government or not.
Edits due: July 27, 2009.
I. Introduction
A. Definition: Blog-“Web Log” web site, regular entries, description of events, reverse chronological order
B. Origin, history, popularity
II. Various Uses
A. Personal
B. Agency general
C. Agency issue-specific
D. Media (sketches, photoblog)
E. Time-limited
III. Community
A. Blogosphere
B. Mommy bloggers
C. Issue bloggers
D. Others?
IV. Government examples (please provide URL and what makes a particular blog special)
A. EPA: Greenversations (all employees invited to write, general-purpose, all issues)
B. EPA: National Dialogue (time-limited, posts asked questions, commenters responded)
C. EPA: Great Lakes Challenge (time-limited, information about a particular project)
D. Blogs from other agencies and what makes them good examples of a particular type
V. Implementation
A. Policy
1. Commenting
2. Privacy
3. Who will write/review process
VI. Metrics
A. Blog Search engines: Technorati
Others?
B. Subscribers
C. Daily readers
D. Twitter followers
E. Engagement
1. Comments
2. How much commenters respond to each other
3. Others?
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